Answer
Oct 03, 2024 - 04:25 AM
Orthaheel, a footwear brand known for its orthopedic design, was rebranded as Vionic in 2013. The company decided to make this change to better represent its technology and the breadth of its product offering. This information can be found on the Vionic Shoes website, under the "Our Story" section (source: https://www.vionicshoes.com/our-story) and in a news article on the website of the footwear industry magazine, Footwear News (source: https://footwearnews.com/2013/busines...).